Marketing Assistant: Information for Job Seekers

Do you want to work as a marketing assistant?

Good news, I have gathered all the crucial information you need to make an informed decision.

Let’s dive in!

What do marketing assistants do?

Marketing professionals often rely on assistants to carry out support duties and more routine tasks.

The role of marketing assistants is to help with clerical, administrative, advertising, sales, distribution, and research duties.

Key duties

  • Administer surveys and hand out promotional materials.
  • Update spreadsheets, databases, and inventories.
  • Undertake routine administrative tasks.
  • Help launch marketing campaigns on different mediums including ads, posters, brochures, web pages, social media, press releases, etc.
  • Assisting with promotional activities.
  • Conduct competitive, market, and customer research.

How to get hired as a marketing assistant

Do you want to land marketing jobs?

First, there are some skills you need to master.

Qualifications and requirements

Not everyone has the qualifications to work as a marketing assistant. The typical requirements include:

  • Preferred: Administration, sales, or marketing experience.
  • Preferred: Bachelor’s degree in marketing, communication, psychology, or related field.

You also need to master basic marketing skills:

  • Understanding of introductory marketing and communications principles
  • Strong written and oral communication skills
  • Experience with social media  management (e.g. Facebook, Twitter, Instagram, etc.)
  • Excellent knowledge of marketing softwares and online applications such as CRM tools, Online analytics, Google Adwords, etc.

It takes at least a few weeks to learn the ins and outs of the job.

Who hires marketing assistants?

Consider contacting these employers if you want to land marketing jobs:

  • Marketing agencies
  • Private businesses with marketing teams: legal firms, manufacturers, retailers, etc.
  • Local authorities

Working conditions

For this position, you can expect a salary of $16 per hour (on average).

Marketing assistants need to work at least 15 hours per week.